Privacy Policy

1. Information We Collect

We may collect the following types of information:

a. Personal InformationInformation that can identify you, such as:

• Name
• Email address
• Mailing address
• Phone number
• Payment information (e.g., credit card details processed via secure third-party payment processors)
• Account login credentials (if you create an account)

You provide this information voluntarily when:

• Creating an account
• Placing an order
• Subscribing to our newsletter
• Contacting customer support
• Filling out forms or surveys

b. Non-Personal Information

Data that does not directly identify you, including:

• Browser type and version
• Device information (e.g., operating system, screen size)
• IP address
• Referring website
• Pages visited and time spent on the Website
• Clickstream data

This is collected automatically via cookies, web beacons, and similar technologies.

2. How We Use Your Information

We use your information to:

• Process and fulfill orders
• Manage your account and provide customer support
• Send transactional communications (e.g., order confirmations, shipping updates)
• Send marketing communications (with your consent, where required)
• Improve the Website, products, and services
• Detect, prevent, and address fraud, security issues, or technical problems
• Comply with legal obligations

3. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Remember your preferences and login status
• Analyze Website traffic and user behavior
• Deliver personalized content and ads (on and off the Website)

You can control cookies through your browser settings. Disabling cookies may limit Website functionality.We may use:

• Google Analytics (or similar tools) to track usage patterns
• Meta Pixel or other advertising pixels for remarketing

4. Sharing Your Information

We do not sell your personal information.We may share your information with:

• Service Providers: Third parties that help us operate the Website and business, such as:
  • Payment processors (e.g., Stripe, PayPal)
  • Shipping carriers
  • Email service providers
  • Web hosting and IT support
  • Marketing and analytics platforms
  • These providers are contractually obligated to protect your data and use it only for the services they provide to us.
• Legal Requirements: When required by law, such as to comply with a subpoena, court order, or government request.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction.

5. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is 100% secure.

6. Your Choices and Rights

a. Marketing Communications

You may opt out of receiving promotional emails by clicking "unsubscribe" in any marketing email or contacting us.

b. Access and Correction

You may request to access, correct, or delete your personal information by contacting us at info@rukandsaddle.com

Texas Residents

Under the Texas Data Privacy and Security Act (TDPSA), you may have rights to:

• Confirm whether we process your personal data
• Correct inaccuracies
• Delete your data
• Opt out of targeted advertising, sales, or profiling

We will respond to verified requests within the timeframes required by law.

d. Do Not Track

We do not currently respond to "Do Not Track" browser signals.

7. Third-Party Links

The Website may contain links to third-party sites. We are not responsible for their privacy practices. We encourage you to review their privacy policies.

8. Children’s Privacy

The Website is not intended for children under 13. We do not knowingly collect personal information from children under 13. If we learn such data has been collected, we will delete it promptly.

9. Data Retention

We retain your personal information only as long as necessary to:

• Fulfill the purposes outlined in this policy
• Comply with legal obligations
• Resolve disputes
• Enforce our agreements

10. International Users

The Website is operated from the United States. If you access it from outside the U.S., your information will be transferred to and processed in the U.S., where privacy laws may differ from your jurisdiction.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Your continued use of the Website after changes constitutes acceptance of the revised policy.

12. Contact Us

For questions, requests, or concerns about this Privacy Policy or our data practices, contact us at:
Email: info@rukandsaddle.com